Posts Tagged ‘social media’
How Can I Find the Best Candidates for My Game Studio?
If you’re a Recruiter and have ever posted an ad on Craigslist you’ll know that, doing so, garners you a million emails from people who are ridiculously un-qualified. When I was a Recruiter for a video game company in Vancouver, I would post all over the place [Read More]
What the Heck Do They Mean by “Social Good”?
Recently I was speaking to a friend of mine who was very put out by the use of the term “social good” to define all manner of behaviour. In particular, he was annoyed that many organizations and charities continually ask for donations under the guise of a [Read More]
Social Media Week Coming to Vancouver (and other stuff too)
When Social Media Canada first opened it’s doors in 2010 there were no companies standing in line to sign up for a social media strategy. In fact, most Vancouver, BC companies had very little understanding of social media as a means to promote their brand and build [Read More]
You Know Social Media is Misunderstood When You See Something Like This!
This is pretty awesome! Social Media is a relatively new career. There are a lot of people out there calling themselves Social Media Experts and some of them even are. The problem with a new genre is that no one knows just how much a great Social Media Manager is worth in a [Read More]
My Client Got a Virus From Facebook! How Do You Protect Yours?
Like most people who have a choice I use a Mac. I always have. In fact, since 1990 I have had 6 Macs and 1 PC. My Mac Lombard G3 still works but, in 2008 my 2 year old Dell Inspiron was infected with a virus via the internet. The virus would create massive popup [Read More]
Social Media “Guru” Doesn’t Mean You Have to Do it All Yourself. Sheesh!
Look, marketing yourself as a Social Media Guru, while somewhat pretentious, doesn’t mean you have to be able to do everything yourself. When people first get started in Social Media they think that the onus is on them to figure out how to build a website, how to [Read More]
I am Learning all the Time. The Tombstone Will Be my Diploma
That great quote by Ertha Kitt really sums up what living a fulfilled life is all about. Learning new things and seeking knowledge on what we already think we know gives our lives meaning and anyone who is at the top of their game will tell you that “learning” [Read More]
Social Media to Social Commerce in 3.3. Seconds
As social media strategists and specialists we spend a great deal of our time speaking to people about the benefits of social media in today’s terms. We talk about return on investment (ad infinitum), engagement, authenticity, transparency, 2 way communication, social [Read More]
A Social Media Campaign Without a Strategy is Like Nipples on a Man (and other useless things)
As always I expect a certain amount of backlash for using a controversial word “nipples” (in case you missed it) in the title of this post but my chill, laid-back, westcoast attitude thinks “meh, if it gets people to the content and that content helps them [Read More]
Be Controversial and Get 20,000 Readers to Your Articles
It may be an unfortunate commentary on society that including words like “moron” and “idiot” in the title of a post garner considerably more traffic than words like “success” and “charity” but it is a fact. Using controversial [Read More]
